#066: How Matt Rosenfeld Grew CRUSH By Saying No

Matt Rosenfeld, founder and CEO of CRUSH, has built a unique Amazon-focused agency that’s distinguishing itself in a crowded digital marketplace. With an eye for strategic growth and a commitment to transparency, Matt has led CRUSH to become a boutique agency dedicated to helping brands optimize their Amazon presence while prioritizing client relationships. In this episode, Matt delves into the nuances of running a service-oriented business, including the importance of choosing the right clients and fostering trust through transparent communication. He shares how CRUSH has evolved from a solo venture into a team of 22, as well as the lessons learned from managing a lean, high-performing agency.