Optimal Work Daily - Career, Productivity and Entrepreneurship

1700: Why Your Blog Isn’t Making Money and How to Fix It by Jen Hayes

May 27, 2025
Get ready to elevate your blogging game! Discover why many blogs fail to make money, with insights on mindset and strategic pitfalls. Learn the importance of treating your blog like a business and not just a hobby. Effective traffic generation techniques, particularly using Pinterest, are emphasized alongside the necessity of building an email list. Plus, hear about transforming a personal finance blog into a purposeful living platform. It's all about consistency, strategy, and hard work!
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INSIGHT

Blogging Requires Business Mindset

  • Many bloggers struggle financially because they treat their blogs as hobbies, not businesses.
  • You need a business mindset to create a blog that generates real income consistently.
ADVICE

Use Pinterest to Boost Traffic

  • Focus on increasing your blog traffic because small audiences make monetization very difficult.
  • Use Pinterest, a less competitive search engine, as your primary free traffic source.
ADVICE

Optimize Your Pinterest Strategy

  • Improve your Pinterest pins by making them visually appealing and using SEO strategies.
  • Use business accounts, rich pins, group boards, and scheduling tools like Tailwind for better reach.
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