Disrupting Traditional Fitness Norms with Kodi Kitchen Berg of EQUIPT

"When you don't have to hide your weights you will reach for them" - Kodi. In Today's episode, Kodi shares how she is redesigning and disrupting the fitness industry. She believes that beautiful design incentivizes movement! The founder of Equipt is a freakin powerhouse and embodies everything that is entrepreneurship.. Prior to starting Equipt just like many other business owners, Kodi wore several hats including acting and modeling! You'll quickly realize that very few business owners that come on as guests just know what they want to do. What you will learn: What steps Kodi took to create her product the scrappy way. Why she decided to lean into the fitness industry. Why she decided not to create an app. How Kodi decided on the retailers to partner with. How to integrate your life and business. Shop Equipt - https://www.equiptmovement.com/ (https://www.equiptmovement.com/) Follow Kodi on Instagram - https://www.instagram.com/equiptmovement/ (https://www.instagram.com/equiptmovement/) Follow TNBT on Instagram - https://www.instagram.com/thenextbigthingpod/ (https://www.instagram.com/thenextbigthingpod/) Contact us - hello@thenextbigthingpodcast.com