Today on the show we’re continuing our Power Play series, where Jayson gives you advice on the different aspects of life and business to help you become a top dog! Today Jayson talks about how to build a successful long lasting brand.

Jayson discusses what he and his company went through while creating a new brand for themselves, and the struggles that come along with it, and why he’s so excited for the new direction. He also talks about some other brands and why they’ve been so successful.

Highlights:

Promote yourself enough that the people around you get annoyed
Focus on the people that believe in you
The three rules for building a successful brand internally
Story of creating a new brand for Pink Energy
Don’t feed into the hate, focus on helping the customer instead
Figure out your company’s focus
Create a 40 second elevator pitch
You have to be all in on your brand
What is your brand’s mission?
And much more…

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SPONSORS:

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PINK ENERGY is the leading solar energy company installing solar panels and solar power for homes.

Looking for a job in the Energy Industry Serving Communities? Join the solar movement! www.Powerhome.com/careers

Social‌ ‌Media:‌

Check out Jayson’s website: https://www.jaysonwaller.com/ ‌

Follow True Underdog and Jayson Waller on your favorite social media channels and digital podcast platforms: https://linktr.ee/trueunderdog

True Underdog is a Top 3 Entrepreneurship podcast on Apple hosted by Jayson Waller, CEO of Pink Energy, one of the fastest-growing private companies in the USA, and his high-profile guests share motivational tips, inspiring stories, and business-building lessons to help each listener grow in their entrepreneurial journey.

Reach‌ ‌out‌ ‌to‌ ‌Jayson‌ ‌directly‌ ‌at:‌ ‌ Jayson@trueunderdog.com‌ ‌

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