Side Hustle School Ep. 3153 - Q&A: “‘Love spells’ for sale on Etsy … is this real??”
Aug 19, 2025
Delve into the fascinating world of online love spells and magic charms! Discover how some entrepreneurs are turning to Etsy to sell these mystical services. Hear about the initial successes and challenges they face due to shifting platform policies. The podcast examines the intriguing market for digital spellwork and offers creative strategies for navigating this quirky niche.
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Weird Markets Exist Online
- Strange online offerings like love spells exist and attract curiosity and demand.
- The internet enables weird markets to surface quickly and gain attention.
Listener Finds Viral Spell Sellers
- Naomi found an article about people selling love spells, hex removals, and other magic services online.
- She wondered if this is a real business opportunity or just a viral internet fad.
Virality Drives Then Triggers Enforcement
- TikTok virality drove many of these spell sellers to large sales before platforms intervened.
- Major marketplaces removed listings once the trend gained attention due to policy concerns.