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The Marketing Scientists
Behind the scenes of successful events and videos with Kishore Kothandaraman (Goldcast)
May 10, 2024
26:52
Today’s guest was Kishore Kothandaraman. Kishore is the Co-Founder at Goldcast, an event and video marketing platform for B2B marketers. After a stint in Consulting, Healthcare, and an MBA from the Harvard Business School, Kishore started Goldcast nearly 4 years ago and has raised 10s of millions of dollars. Here are three things I learnt from Kishore:
- What makes an event successful
- How events, content, and video are morphing into one unit
- Where AI is having the most impact in video and events
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