1 Insight S24EP08: Imagine Writing a Book for Only One Person!
14 snips
Dec 26, 2024 Explore the art of crafting personalized books for individual clients and how this can elevate your influence. Sarah shares insights on maintaining deep connections with high-level leaders, emphasizing the transformative power of targeted storytelling. The discussion also highlights personal branding and the importance of building trust over time. Discover the pitfalls of chasing a legacy and the emotional impact of creating bespoke retirement gifts that reflect clients' journeys. Tune in for innovative strategies that enhance coaching relationships and drive meaningful change.
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Go Deep Before Wide
- Consider focusing on a niche and going deep with your expertise before trying to reach a wider audience.
- For example, specialize in coaching the children of successful leaders.
Limited Edition Book
- Create a limited-edition book and offer it selectively to potential clients.
- This exclusivity adds value and intrigue.
Ideal Reader Focus
- When writing a book, consider who your ideal reader is and tailor the content to their specific needs.
- This personalized approach can make the book much more impactful.
