Navigating the Communicational Complexities of Organizational Life with Professor Craig Mattson

Community Engagement and Overcoming Digital Overwhelm

In this episode of the Breakfast Leadership Show, Michael D. Levitt sits down with Craig to explore the power of community engagement in the workplace and how it impacts younger generations. Craig shares insights from his book Digital Overwhelm, which examines how people navigate technology-related challenges. They also discuss seasonal shifts in Grand Rapids, Michigan, and the importance of being prepared for unexpected weather changes.

Generational Needs and Workplace Flexibility

Michael and Craig dive into the evolving dynamics of the workplace, emphasizing generational differences, adaptability, and flexibility. In today’s ever-changing professional landscape, leaders must balance structure and certainty while meeting the diverse needs of employees. Craig underscores the importance of human decency, effective communication, and emotional intelligence to foster stronger workplace relationships. Michael highlights his leadership approach—listening to understand rather than just responding—to create an inclusive and productive work environment.

Effective Team Management and Digital Communication

Managing a high-performing team requires active listening and adaptability. Michael shares his experience implementing employee suggestions to boost team morale and reduce turnover. Craig explores the challenges of digital communication, noting that while it can feel intimate, it often lacks personal connection. They discuss strategies to enhance digital interactions, ensuring messages resonate effectively in virtual settings.

How Sales Teams Overcame Pandemic Challenges

Michael recounts a compelling case study of a multi-state insurance sales team struggling with client retention during the pandemic. His innovative solution? Encouraging them to practice Zoom calls with their grandkids to boost confidence in digital communication. The result? Increased client engagement and higher sales performance, proving that adapting to new technology can drive success.

Leveraging Digital Tools for Business Growth

Transitioning to digital platforms can be overwhelming but crucial for business success. Michael shares a real-world example of helping clients embrace technology for business expansion. Craig highlights the balance between digital efficiency and maintaining authentic human connections, reminding leaders that relationships remain key even in a tech-driven world.

Digital Flexibility vs. Minimalism: Finding the Right Balance

Craig discusses key themes from Digital Overwhelm, advocating for digital flexibility over strict minimalism. While reducing screen time can be beneficial, many professionals must engage with multiple platforms. The book provides strategies to navigate different communication modes effectively. Michael shares a relatable anecdote about restaurant apps and smartphone dependency, reinforcing the need for healthy digital boundaries.

Reframing Mindset for a Positive Work Ethic

A positive mindset can transform workplace dynamics. Michael and Craig explore how giving back in tough times fosters resilience and success. Craig shares a story of a client who shifted from a “how can I survive?” mindset to a “how can I give?”, resulting in long-term professional growth. Michael encourages listeners to embrace generosity, even without immediate recognition, as it cultivates strong habits and workplace satisfaction.

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Craig Mattson is an organizational researcher and a professor of communication at Calvin University. He’s written several books and essays, often exploring the communicational complexities of organizational life. But he enjoys the natural world, hiking, running, and playing driveway pickleball when he's not writing, reading, or podcasting. Craig lives with his wife, Rhoda, in Grand Rapids, MI, and their four adult children live, study, and work across the Midwest.

https://www.themodeswitch.com/. "I’d be grateful if people sign up for my free newsletter, making sense of work culture."

And here’s a link to my book Digital Overwhelm, available wherever books are sold, as the saying goes: https://amzn.to/4hiwwJm