Everyday AI Podcast – An AI and ChatGPT Podcast

EP 198: Midjourney V6 - What's new and producing powerful ad creatives

Feb 1, 2024
Rory Flynn, the founder of Systematiq AI, specializes in integrating AI tools into creative processes. He dives into the latest advancements in Midjourney, which is reshaping the landscape of advertising. Rory highlights how detailed prompts enhance AI-generated artwork and the significance of visual consistency in marketing. He demonstrates the power of AI for hyper-localized ad campaigns and emphasizes the importance of cultural nuances. The discussion unveils the balance between innovation and ethical standards in the evolving world of AI-generated content.
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ADVICE

Who Should Use AI Art Tools?

  • Designers are most apt for AI art tools because of their existing visual knowledge.
  • Non-creatives can use AI art for simple visuals in social media posts, newsletters, or presentations.
INSIGHT

AI Art Quality Improvement

  • AI art quality has drastically improved, becoming almost indistinguishable from human-made art in some cases.
  • Tools like Midjourney V6 allow for detailed, polished outputs with proper prompting and techniques.
ANECDOTE

Making Money with AI Art

  • Rory Flynn uses AI to quickly create print-on-demand shops in 20 minutes as an example of monetization.
  • He emphasizes using AI tools within existing business processes for faster content creation and enhanced presentations.
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