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Driven by Data: The Podcast
S2 | Ep 22 | AI: Helping Brands to Engage Audiences with Interactive Video with Marika Roque, Chief Operating Officer at KERV Interactive
Mar 8, 2022
50:39
In Episode 22 of Season 2, on Driven by Data: The Podcast, Kyle Winterbottom is joined by Marika Roque, Chief Operating Officer at KERV Interactive where they discuss:
- The purpose of Kerv's technology
- The benefits of an organisation using Kerv's technology
- How Kerv is leveraging data to optimize the future of user engagement whilst shopping
- What the future of shopping looks like
- How cookies will affect what Kerv does
- How cookies will impact how organisations utilise video content
- Kerv's major success stories
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