Zaid Admani // 100mil+ Views, Going Viral On TikTok, Creative Spirit vs. Slave To Algo
Sep 21, 2023
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Zaid Admani, a finance and business content creator, discusses his creator journey, the balance between education and entertainment in content creation, the challenges of monetization, and the power of impactful platforms like Twitch. They also touch on the absence of content for civil engineers, the process of creating viral content, and finding personal happiness in content creation.
Creating unique and entertaining finance skits can effectively educate viewers about complex topics.
Raw and authentic videos reacting to and explaining financial news provide accessible content for a wider audience.
Prioritizing videos aligned with his and his audience's preferences allows for consistent engagement.
Zade aims to establish a personal monopoly in the finance content space by consistently producing quality content.
Posting a high volume of content on TikTok, even with varying production quality, is key to growth and finding your voice.
Deep dives
Creating Engaging Finance Skits
One type of video Zade creates involves skits that take business stories and turn them into comedic sketches. These videos often feature multiple characters and use humor to explain finance-related topics in a relatable way. While these videos take the longest to produce (about 4-5 hours), they provide a unique and entertaining perspective on finance news.
Reacting and Explaining Financial News
Zade also creates videos where he picks up his phone and records himself reacting to and explaining financial news stories. These videos are more raw and authentic, requiring less production time (about 30 minutes). Zade aims to provide simple explanations and jokes about topics like stock market earnings, making it more accessible for viewers who may not have a deep understanding of finance.
Balancing Personal Vlogs and Audience Preferences
Although Zade initially created personal vlogs to show his day-to-day life and work as a part-time civil engineer, he found them to be mentally burdensome and challenging to maintain consistently. While the audience engagement was high, Zade decided to reduce the frequency of these vlogs, prioritizing videos that align with both his and his audience's preferences. He aims to strike a balance between creating videos that make him happy and those that resonate with his audience's interests.
Finding a Personal Monopoly in Finance Content
Zade's goal is to differentiate himself by providing finance content that is both educational and entertaining. He taps into his background as a civil engineer and uses his unique perspective to explain complex financial concepts in a relatable way. By focusing on volume and consistently producing quality content, Zade aims to build a personal monopoly in the finance content space and establish deeper connections with his audience.
Summary 1
The summary discusses the process of creating videos for TikTok, focusing on two main types of videos - educational skits and off-the-dome personal videos. The summary goes through the steps of creating these videos, including writing a script, filming using a green screen, editing using the D Script software, and adding captions and overlays. The summary also mentions the use of royalty-free music and hashtags in the videos. The goal is to post every day, although sometimes there are fewer posts due to personal reasons. The summary concludes by emphasizing the importance of volume in TikTok and the need to overcome self-doubt and just post the content.
Summary 2
The summary provides insights into the video creation process for TikTok content. It outlines the steps involved in creating educational skits and off-the-dome personal videos, from writing the script to filming with a green screen, editing using software like D Script, and adding overlays and captions, including the use of music and hashtags. While the goal is to post daily, the frequency may vary due to personal circumstances. The summary highlights the importance of volume and perseverance in TikTok content creation.
Summary 3
The summary explores the process of creating TikTok videos, focusing on two primary types: educational skits and off-the-dome personal videos. The summary delves into various stages of video creation, such as writing the script, filming using a green screen, editing with D Script, and incorporating overlays and captions. It also touches on the significance of volume in TikTok content and the desire to post daily. However, the summary acknowledges that personal circumstances may affect posting frequency.
Summary 4
The summary provides an overview of the video creation process for TikTok content, highlighting two main types: educational skits and off-the-dome personal videos. It outlines the steps involved, including scriptwriting, filming with a green screen, editing using D Script software, and adding overlays and captions. The summary mentions the use of royalty-free music, hashtags, and the goal of posting every day. However, posting frequency may vary depending on personal circumstances. The summary emphasizes the importance of volume and overcoming self-doubt in the TikTok content creation journey.
Importance of Volume and Quantity over Quality in Short Form Content
In the podcast, the speaker emphasizes the importance of producing a high volume of content in short form platforms like TikTok. They argue that in the beginning, it is more crucial to focus on creating a large quantity of content rather than striving for perfection in production quality. They use the example of successful TikTok creators who posted multiple times a day and saw rapid growth in their followers and audience engagement. The speaker believes that by consistently posting content, creators can find their voice, improve their skills, and attract a dedicated audience.
The Benefits of Going Live on TikTok
The podcast discussion explores the benefits of going live on TikTok. The speaker mentions that live streaming provides a more intimate and interactive connection with the audience, allowing creators to form deeper connections and engage in real-time conversations. They compare live streaming to podcasting, emphasizing the personal and engaging nature of both mediums. The speaker also highlights that TikTok is pushing live streaming as a feature, aiming to dominate this space and differentiate itself from platforms like Instagram. They mention that going live on TikTok can not only attract new followers but also improve the views and reach of existing videos. Live streaming is seen as a growth hack to gain an edge on TikTok and build a dedicated community.
Zaid Admani is a creator and part-time Civil Engineer. He creates content on finance and business that is both educational and entertaining. He has built up a following of ~400k people & has generated more than 100 million views across social media.
