Why Sam Kerr's legal troubles won’t derail the Matildas movement

This week on The Fin podcast, Zoe Samios on the Matildas' Olympic campaign, the bankability of women’s sport and Captain Sam Kerr’s legal case.

Further reading:

• Australia’s favourite sports team is no longer male. Will the dollars follow?

Matildas merchandise already outsells the Socceroos’ by a factor of two to one. But in the big-money world of major sport, scoring goals doesn’t always move the dial.

• Australia in the box seat to host the 2026 women’s Asian Cup

With money flowing into women’s soccer, registrations up and the Matildas on a roll, it would be the icing on the cake.

• Socceroos, Matildas success boosts cash for Football Australia

Almost $20 million in prizemoney from the Socceroos, a boost in sponsorship and an uptick in merchandise sales nearly doubled Football Australia’s revenue.

 

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