E14 | Chris Donnelly - The Perfect Pitch & Finding A Niche - The Melting Pot Podcast

**PLEASE NOTE THERE IS A TINY BIT OF SWEARING IN THIS EPISODE!** At the age of 27 Chris Donnelly already runs a very successful business, Verb. He's the founder and managing director of the digital agency that works with luxury brands, including Jimmy Choo, Claridges and The Wolseley. Chris started the business at university and then developed it into what it is today when he saw a gap in the market for high-end brands. The entrepreneur talks to podcast host, Dominic Monkhouse, about that journey and the ways in which he's managed to create such a successful company in such a short time. They cover: - Finding your niche - Building relationships, and trust, with prospective clients even before a pitch - How culture, and spotting the right talent, is essential - Pitfalls to a merger - Pitches, and how organising them like a military operation has led to a fantastic win rate - And why he wants to give back Plus, Chris talks about how his event 'Trend', a conference for luxury brands, is pushing his success further and why they've also started 'London Women In Digital'.