Renu B, an expert in CEO blunders, joins the podcast with host Brian Tomlinson. They discuss the consequences of CEO blunders and the importance of communication for leaders. The podcast also covers topics such as handling the media, addressing audiences, preventing mistakes, and offers stage tips from renowned speaker Julian Treasure. Additionally, they emphasize the need for honesty in communication, overcoming nerves in public speaking, and conducting oneself appropriately in public.
The Gerald Ratno incident serves as a cautionary tale about the consequences of poorly delivered speeches, which can lead to financial loss and professional repercussions.
Communication consultant Reineu Bakshi provides training to CEOs, emphasizing the importance of honest and empathetic communication while addressing the media.
Deep dives
The Consequences of a Poor Speech
Gerald Ratno's speech, where he made derogatory remarks about his own company's products, led to a plummet in share prices, loss of customers, and ultimately his resignation. It serves as a warning of the damage a poorly delivered speech can cause.
Preventing CEOs from Saying Stupid Shit
Communication consultant Reineu Bakshi emphasizes the importance of honest communication and provides training to CEOs to prevent them from making damaging statements. She highlights the need for empathy, avoiding anger, and never saying 'no comment' when addressing the media.
Mastering Effective Communication
Julian Treasure, a critical communications expert, shares tips for successful public speaking, including avoiding scripted speeches, using visuals instead of text on slides, and embracing nerves to deliver a genuine and engaging performance. He also emphasizes the importance of humility and continuous learning in communication.
We all put our foot in our mouths once in a while. A joke that isn’t funny for all the wrong reasons, going into too many details about just about anything, or slagging off your place of business. It's easy to do, but hard to bounce back from. In front of family or friends it can make for an uncomfortable meal, in front of an audience it can mean disaster.
In this episode, host Brian Tomlinson, leads us through examples of the good, the bad and downright ugly when it comes to CEO blunders. Renu Bakshi, an International Crisis Manager and Media Trainer will get into the nitty gritty of how to lead your CEO away from common pitfalls and renowned speaker and communication expert Julian Treasure is on hand to give us some useful tips on how to take to the stage with confidence, or at the very least preparedness.
Listen in, for tips on how to steer your CEO in the right direction and get the PR team home on-time.
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