Tough Girl Podcast Sami Sauri: Exploring the World Through Multi-Sport Adventures and Creative Storytelling
Sami Sauri is a multi-sport athlete, creative director, and storyteller who blends her passion for adventure with her artistic vision. Originally from Barcelona and now based in Chamonix, France, Sami has built a career as a full-time athlete, brand ambassador, and filmmaker, exploring the world on two wheels and beyond.
From skateboarding and downhill longboarding at 14 to cycling across Route 66 and tackling gravel races, Sami’s journey has been fuelled by her love for endurance challenges and discovery. Her creative talents shine through photography and film, where she’s produced feature documentaries and projects in some of the world’s most remote locations, including Yemen and Bolivia.
In this episode, Sami shares stories of her extraordinary travels, from navigating tough roads and altitude challenges to connecting with cultures and people in meaningful ways. She also opens up about her move to Chamonix to expand her mountain skills, her “1-2-3 PLAN” tactic for tough decisions, and how she’s encouraging women to embrace new challenges through her platform, The W Collective.
Tune in for an inspiring conversation about adventure, creativity, and pushing boundaries—no matter who you are or where you’re from.
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Show notes
- Who is Sami: Originally from Barcelona, Spain, now living in Chamonix, France.
- Lives as a full-time athlete and brand ambassador (cycling, skiing, and surfing).
- Was very sporty growing up and discovered skateboarding and downhill longboarding at 14.
- Traveled around the world surfing and worked in a surf shop.
- Got her first fixed-gear bike at 17.
- Developed a passion for photography and film, which became central to her career.
- Took on Route 66 as her first big endurance challenge (in a group of four).
- Discovered her knack for endurance events through gravel racing.
- Embraces a “go with the flow” mindset, leaving space for spontaneity in her adventures.
- Plans to participate in five races/events in 2025.
- Spent time in Yemen and found it an incredible and eye-opening experience.
- Faced unique challenges as a woman cycling in Yemen.
- Started studying Arabic and got a tattoo as a memory of the trip.
- Adventured in Bolivia, planning a six-day loop through challenging terrain.
- Dealt with altitude, humidity, and long cycling days, while experiencing the kindness of strangers.
- Learned about new trails being created for mountain biking in Bolivia.
- Faced tough conditions in Turkey, including closed roads, landslips, tunnels, detours, wind, and cold.
- Had to navigate challenges without phone reception and developed a “1-2-3 PLAN” tactic for decision-making.
- Moved to Chamonix in February 2024 to take courses on surviving and thriving in mountainous conditions.
- Founded The W Talks on Instagram during the pandemic, which later grew into The W Collective
- Final advice for women: “Be willing to ask questions, be willing to try new things, and don’t let anyone stop you.”
Social Media
Website - www.samisauri.com
Instagram @samisauri
The W collective - With the purpose to get every woman into the outdoors and to discover a way to explore through your own power and create awareness!
Website - www.thewcollectivee.com
Instagram @thewcollectivee