

03: The Nuances of Positioning for Nonprofit Consultants
Positioning might seem like a straightforward concept, yet many nonprofit consultants struggle with it, reaching plateaus in their growth.
In today’s episode, my team member Elizabeth Cook and I dive into why nonprofits consultants can succeed without initial strong positioning, and why establishing a clear niche and specialization is crucial for scalability and defining your business's trajectory.
You’ll hear insights into turning broad capabilities into sharp, market-targeted skills, focusing on creating a sustainable, profitable, and enjoyable business (the pillars in my Enduring Business Model).
Additionally, we unpack a super practical approach to refining your positioning, which might just revolutionize how you see your consulting practice.
Join us to get your positioning questions answered and your strategy sharpened!
📋 Snag our new guide on the 5 Mistakes Even the Smartest Consultants Make!
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