#11 Cubicle to CEO: Monetizing Your Skills & Building a Business with Ellen Yin

Ever dreamed of ditching the 9-to-5 and becoming your own boss? Join Jordan Hill in this inspiring episode of the Dirt to Sky Business podcast as she sits down with Ellen Yin, founder and CEO of Cubicle to CEO, a top business podcast and education platform!Ellen shares her incredible journey from the corporate world to entrepreneurship, revealing the pivotal moments and strategies that led to her success. She breaks down: The Power of Messaging: Learn how to target your ideal customer by crafting content for those who are not problem aware, problem aware, and solution aware. Niche Down for Success: Discover why niching down to a specific outcome is more effective than demographics. Mastering Traffic, Leads, and Sales: Get practical advice on how to identify and solve your business's biggest challenges by understanding these three key elements. Monetizing with Media: Explore how to use podcast guesting, and other types of media to boost visibility. Building a Thriving Community: Learn how to build community and leverage it to grow your business.Don't miss Ellen's insights on the crucial role of data, the power of podcasting, and practical advice for anyone starting or scaling their business!Resources:Connect with Ellen, Instagram account: @cubicletoceo Thank you to our sponsors: SMI Real Estate and Clutch Industries.