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Cambrian Fintech with Rex Salisbury
Building Column with Plaid Founder, William Hockey
Mar 10, 2023
William Hockey, founder of Plaid and Column, discusses his new company Column and the importance of simplifying the supply chain of financial services. They explore the challenges faced by customers, the decision to purchase a bank, and how Column built its own technology from scratch. William also shares advice for prospective founders in the FinTech industry.
26:37
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Quick takeaways
- Column aims to provide low-level technical and financial infrastructure for fintech companies, allowing them to have greater control over onboarding, marketing, economics, and user experience.
- Column challenges the traditional banking approach by adopting a best-of-breed model, simplifying the process of building financial services companies, enhancing transparency, enabling faster transaction processing, and improving overall economics.
Deep dives
Building low-level technical and financial infrastructure for fintech companies
Column, a new venture co-founded by William Hockey, aims to provide low-level technical and financial infrastructure for fintech companies to build on. The goal is to offer a solution that addresses the supply chain and complexity issues present in the fintech industry. By rethinking the traditional banking model and allowing fintechs to control more of the ecosystem, Column aims to empower companies to have greater control over onboarding, marketing, economics, and user experience. The focus is on partnering with businesses that have achieved product-market fit and want to scale their operations.
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Discover
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Listen to the best highlights from the podcasts you love and dive into the full episode