5to9
04: Freelance vs Building a Brand Studio // Nikita Walia (Founder & CEO of BLANK)
Aug 31, 2023
Nikita Walia, Founder & CEO of BLANK, discusses her transition from freelancing to building her own brand studio, her evolving idea of a dream client, finding clients, and creating an operating system for life. They also touch on the challenges of conforming to societal career expectations, the importance of networking and building relationships in the creative industry, overcoming fear, and the power of personal growth in building a business.
35:23
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Quick takeaways
- Nikita Wallia shares her journey of transitioning into freelancing, highlighting the need for change and pursuit of purpose.
- She emphasizes the importance of creating an operating system for your life, including setting boundaries and knowing your values to attract aligned clients.
Deep dives
Transitioning from a Dissatisfying Job to Freelancing
In this podcast episode, Nikita Wallia discusses her decision to quit her job and pursue freelancing. Feeling dissatisfied and searching for meaning and purpose, she recognized the need for a change and took the leap into freelancing. She shares her journey of transitioning into freelancing, building her own brand studio, and the challenges and obstacles she faced.
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