How to Win a Campaign Ep. 1: Setting Advocacy Goals (feat. Molly Daniels)
Setting goals may seem like an easy task, but it’s easy to make them too broad, too specific, or too ambitious. Tune in to this first full episode of S2 to learn how your organization should be thinking about goals. Joe and Martín will explain primary vs. secondary goals and the importance of having both long-term and short-term goals. Martín chats with former Chief Advocacy Officer of the American Cancer Society Cancer Action Network Molly Daniels to better understand how goals should fit into your organization’s planning and partnerships. Molly shares with us how she leveraged one of the largest advocacy networks in the country and talks about her brief stint in the rock and roll business.
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Joe Fuld
Twitter: @joefuld
Instagram: @joefuld
Martín Diego Garcia
Twitter: @gmartindiego
Instagram: @gmartindiego
Presented by The Campaign Workshop