Cascade #15 - Fredrik Haga: Two Weeks from Bankruptcy to a $1B+ Crypto Unicorn
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Jan 29, 2025 Fredrik Haga, co-founder and CEO of Dune, shares his journey from near bankruptcy to leading a billion-dollar crypto unicorn. He dives into the chaotic crypto landscape of 2015 and the evolution of blockchain analytics. Haga discusses managing massive data challenges across networks like Ethereum and Solana, and how community engagement is critical for their platform's success. He also highlights the balancing act between catering to both crypto experts and beginners, ensuring data accessibility and user-friendly experiences.
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Early Blockchain Experiment
- Fredrik Haga and his co-founder worked at a large online marketplace company.
- They experimented with blockchain for escrow services, but adoption was low due to lack of consumer wallets.
Early Stage Blockchain
- Haga realized blockchain was too early for mass adoption in 2017-18.
- Consumers lacked wallets and the overhead was high.
Focus on Believers
- Focus your efforts on those who already believe in the technology's potential.
- Don't waste time trying to convince skeptics when a technology is nascent.