Tomorrow's Bites with Andrés and Sjacco New Year's Special: 12 Unique Lessons From a Year Talking With the People Reinventing AgriFood
What actually changes when you spend a full year talking to the people trying to fix the food system?
In this New Year’s special episode of Tomorrow’s Bites, Andres and Sjacco sit down for their final conversation of the year to reflect, honestly and openly, on what 12 months of deep conversations with founders, farmers, scientists, and system-changers have taught them.
This isn’t a highlight reel. It’s a distillation.
Drawing from more than 30 long-form conversations, they each bring six lessons—twelve in total—that challenged their assumptions, reshaped their thinking, and revealed uncomfortable truths about food, startups, sustainability, and human behavior.
They unpack questions like:
- Why solving food problems is more about systems than products
- Why regenerative agriculture might be the least risky option
- Why startups are pushed to scale in ways food never can
- Why there is no such thing as a “perfect diet”
- Why adding value at origin may be the only future for farmers
- And why mission-driven founders must learn to say no, to survive.
Listen now to start the new year with clarity, perspective, and hard-earned lessons from the frontlines of agri-food.
If you’ve been part of this journey, thank you. And if you’re building what comes next, this episode is for you.
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We know that hour-long conversations might be too long, so we have distilled a lesson from each conversation in 2025 and compiled them into an e-book for you. Download the e-book with 32 unique lessons here.
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