170: THE ADHD-Friendly Way To Build Visibility (ft. Katrina)

Episode Show Notes Here: https://sociallyausome.com/post/170--the-adhd-friendly-way-to-build-visibility--land-pr-ft-katrina

Think PR is only for influencers with 10K followers? Think again.

In this episode, Katrina Owens breaks down how ADHD entrepreneurs can get seen—without the pressure, burnout, or “look at me” energy traditional PR demands.

Takeaways

• PR is a powerful tool for entrepreneurs, not just celebrities.
• Visibility wounds can hinder ADHD entrepreneurs; overcoming them is crucial.
• Building a press-ready brand is essential for PR success.
• Local networking can lead to significant visibility opportunities.
• Consistency in social media presence enhances PR efforts.
• Small, tactical PR moves can yield big results for busy entrepreneurs.
• Nurturing relationships is key to securing PR opportunities.
• Mindset plays a critical role in entrepreneurial success.
• The Pitch Kit provides practical templates for effective pitching.
• Acting like your future self can accelerate business growth.

Sound Bites

"PR isn't just for celebrities."

"Be your future self now."

"The Pitch Kit is your PR toolkit."

Chapters

00:00 The Power of PR for Entrepreneurs

03:58 Katrina's Journey to Entrepreneurship

06:36 Understanding the Value of PR

09:18 Common Misconceptions About PR

12:13 Building a Press-Ready Brand

15:01 Local Networking for Visibility

17:58 Consistency in PR Efforts

20:45 Impactful PR Strategies for Solopreneurs

21:00 Embracing Polarization in Personal Branding

25:22 Overcoming Limiting Beliefs and Acting as Your Future Self

28:31 Tactical PR Strategies for Busy Entrepreneurs

34:54 Nurturing Relationships for PR Opportunities

38:45 The Importance of Self-Talk in Entrepreneurship