

Ep. 489 Improving Public Awareness of Interventional Radiology with Dr. Mina Makary
4 snips Oct 18, 2024
Dr. Mina Makary, a vascular and interventional radiologist and Associate Professor at The Ohio State University, dives into the lesser-known world of interventional radiology. He highlights a striking study revealing that many people don’t recognize IR specialists as physicians. The conversation covers innovative strategies to boost awareness, including engaging primary care providers and using social media. They also discuss how reconsidering the specialty's name might change public perception, ultimately aiming to empower patients with informed choices.
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Public Awareness of IR
- Less than half of the public recognizes Interventional Radiology (IR) as a medical specialty.
- Less than half believe IRs are physicians, impacting patient care and treatment decisions.
Motivation for the Study
- Dr. Makary's interest in public perception of IR stemmed from personal experiences and prior research.
- Many don't grasp the scope of IR interventions, prompting further investigation into public understanding.
Name Recognition Issues
- Dr. Barraza shares anecdotal experiences of the public's inability to correctly identify IR.
- This lack of name recognition highlights a general knowledge gap surrounding the specialty.