Putting Your Weird to Work with the Co-Directors of The Brand Studios Program at CU Boulder

We get the inside scoop on The Brand Studios master’s program at CU Boulder from its co-directors, Parisa Tashakori & Jeff Gillette. Unique in its accelerated 12-month span & remit across both experience design and creative advertising, the program welcomes those with a passion to “put your weird to work.” Is it right for you?

INTRO & FOLLOW-UPS – 00:55
Why is Design So Boring? with Nate Grubbs
LAP Coffee
The LAP coffee Berlin backlash: when innovation meets resistance
Ernest to present at Creative Mornings on Dec. 12th

MEET PARISA TASHAKORI & JEFF GILLETTE – 10:07
Parisa’s faculty profile
Jeff’s faculty profile

ON ACADEMIA VS AGENCY LIFE – 13:52
Higher ed must do more to support teaching

THE BRAND STUDIOS: THE WHAT & THE WHY – 19:11
The Brand Studios at CU Boulder
AdAge: New portfolio school aims to fill a widening gap in training junior ad professionals in the wake of AI (paywall)

WHO IS THE PROGRAM FOR? – 36:34
The Students

ON STAYING SMALL & HUMAN – 41:09

GEN AI & BETTING ON CREATIVITY – 49:22
John Maeda on the Design Better podcast
Cory Doctorow: Reverse centaurs are the answer to the AI paradox

WEIRDOS WELCOME & HOW TO APPLY – 56:43
Ready to apply?

RECOMMENDATIONS – 01:01:55
Parisa: The Collaborative Habit
Jeff: The Art of Whittling & Atomic Habits
Joachim: BOSS Katana-AIR EX & Swag Lee’s Habibi Loops
Ernest: Hamnet (the novel), Lavinia & A Larger Reality at Ox

CLOSING – 01:13:26

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CREDITS
Theme: Vendla / Today Is a Good Day / courtesy of www.epidemicsound.com
Drum hit: PREL / Musical Element 85 / courtesy of www.epidemicsound.com