313: Idea to Product with Jonathan Katz

From Idea to Product. How Jonathan Katz developed the idea for a cordless personal blender called the BLENDi. Jonathan shares his entrepreneurial journey and the challenges he encountered as he developed his product. Jonathan came up with the idea for the BLENDi when he decided he didn’t want to drink another clumpy protein shake at the gym. He launched BLENDi during his Freshman Year in college in 2016.

Henry Lopez is a serial entrepreneur, small business coach, and the host of this episode of The How of Business show – dedicated to helping you start, run and grow your small business. (TheHowOfBusiness.com)