Sam Miller Science S 621: How Coaches Destroy Their Business in 4 Simple Steps
I was shocked by a recent call with a coach recently as she shared she was overwhelmed with how to help just over 50 clients on her roster and struggling with the systems she had in place. Moreover, she told me she has at least 12 clients where she has no idea how to help.
Most business coaches would say, "hire an assistant coach" with that roster and this problem. I don't fault the coach for following this advice but there's a deeper issue here I want to address so you don't make the same mistake or mistakes as I'll share.
I'm going to go over the 4 biggest mistakes I see within the health coaching industry and how these mistakes are leading to burnout and coaches closing their businesses left and right. Topics include:
- Destroying Your Coaching Business in 4 Simple Steps
- Recent Client Conversation and Example
- The Trap and The 4 Mistakes
- Mistake #1: Overpromising and Underdelivering
- Mistake #2: Poor and Disorganized Backend Systems
- Mistake #3: Monthly Income vs Your Reputation
- Snake Oil Salesmen Back in The Day
- Mistake #4: The Most Common Mistake
- Differentiating Content
- Remembering Real Life Individuals and Their Daily Life
- My In-Person Community Services In the Past
- The Churn Rate in Health Coaching
- I’m Very Passionate About Fixing These Mistakes
- Applying for Metabolism School
- Investment and Retention
- Time Tested Mistakes
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My Live Program for Coaches: The Functional Nutrition and Metabolism Specialization
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