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In this episode, host Bidemi Ologunde sits down with Julian Baron, Managing Editor of Off The Press and a veteran of both national and local newsrooms, to unpack why trust in legacy media is collapsing, and what might replace it. With experience leading digital content and investigative reporting as Chief of Staff for News at Sinclair, Julian breaks down the real economics behind broadcast vs. digital journalism and how audience habits are reshaping everything. Why are more people turning to decentralized, digital-first news? What do newsrooms still misunderstand about “the audience”? And what does it actually take to rebuild credibility without chasing clicks?

Support for The Bid Picture Podcast comes from Intuit QuickBooks. If you’re running a business, a side hustle, or just trying to stay on top of your money, QuickBooks helps you track income and expenses, send invoices, and see where things stand—without living in spreadsheets. It’s tech that’s meant to give you time back, so you can spend more of your attention on your life, not your tabs. If you’re asked how you heard about QuickBooks, tell them The Bid Picture Podcast. Learn more at quickbooks.intuit.com.

Support for The Bid Picture Podcast comes from VIZZ. If age-related blurry near vision—also called presbyopia—has you holding your phone farther away or avoiding the small print, ask your eye doctor about VIZZ, a once-daily prescription eye drop for adults that treats blurry near vision. Do not use VIZZ if you are allergic to any of its ingredients. The most common side effects are eye irritation, temporary dim or dark vision, headache, and eye redness. Be careful driving at night or doing activities that require clear vision until your vision returns to normal. If you’re asked how you heard about VIZZ, tell them The Bid Picture Podcast. Learn more at vizz.com.

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