The People of Digital Marketing Chad Reid - The Path Of Success For The 1st Marketing Hire Of A Startup - Episode #112
Mar 20, 2023
32:35
“Take your top priorities and cut them in half, and then focus on doing fewer things exceedingly well.”
Chad is the VP of Marketing & Communications at Jotform, a leading online form, and productivity software company. He holds a master’s degree in communication and resides with his wife and cats in Oakland, California.
- Hiring for skills that matter and why writing is one to master!
- How to build a marketing team from the ground up.
- When to hire an employee vs freelancer vs a vendor.
- Defining the inflection points for a marketing team as a startup scales.
- When should companies consider a rebrand?
- What does it take to rebrand a company successfully?
- Why do all SaaS companies need the marketing team to use the product.
And more!
You can connect with Chad here: https://www.linkedin.com/in/reidchad/
You can connect with me here: www.linkedin.con/in/kennysoto
You can get more details on Jotform’s story here: https://www.jotform.com/about/