Chad Reid - The Path Of Success For The 1st Marketing Hire Of A Startup - Episode #112

“Take your top priorities and cut them in half, and then focus on doing fewer things exceedingly well.”

Chad is the VP of Marketing & Communications at Jotform, a leading online form, and productivity software company. He holds a master’s degree in communication and resides with his wife and cats in Oakland, California.

• Hiring for skills that matter and why writing is one to master!
• How to build a marketing team from the ground up.
• When to hire an employee vs freelancer vs a vendor.
• Defining the inflection points for a marketing team as a startup scales.
• When should companies consider a rebrand?
• What does it take to rebrand a company successfully?
• Why do all SaaS companies need the marketing team to use the product.

And more!

You can connect with Chad here: https://www.linkedin.com/in/reidchad/

You can connect with me here: www.linkedin.con/in/kennysoto 

You can get more details on Jotform’s story here: https://www.jotform.com/about/