A 2013 study conducted by the Clayman Institute for Gender Research at Stanford University Showed that women are keenly aware of the rewards of visibility. They know that being noticed — for example, by interjecting during meetings and taking credit for accomplishments — is a conventional strategy for professional advancement. Still, to this day many women consciously reject this strategy. Instead, women employ “intentional invisibility” opting for risk-averse, conflict-avoidant strategies in the office.

Another study found that in the field of science, close to 50% of black and Latina scientists are routinely mistaken for janitorial or administrative staff. This is why campaigns like “the more you see her” launched by NBC Universal in 2020 are so very important for women of color - because so often people who look like them are not visible in positions of authority and power.

Listen is to this weeks episode as I talk with Janet Kafadar, a coach who works with Women of Color, helping them find the courage to be visible.

Drink of the Week: The Invisible Man

https://www.cocktailbuilder.com/recipe/invisible-man

This episode is sponsored by Nickerson, a full-service branding, marketing, and PR and communications agency with team members in Boston, LA, Miami, and NYC. https://nickersoncos.com/

Julie Brown:

Website- https://juliebrownbd.com/

Instagram- https://www.instagram.com/juliebrown_bd/

LinkedIn- https://www.linkedin.com/in/julie-brown-b6942817/

Youtube- https://www.youtube.com/channel/UCIwWVdayM2mYXzR9JNLJ55Q

Janet Kafadar

https://www.janetkafadar.com

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