Nude is a ready-to-drink alcoholic beverage brand with just 100 calories that is sugar-free, sweetener-free, and carb-free, containing all-natural flavors. Nude’s flagship product, Nude Hard Seltzers, are available in the US in four delicious flavors and iced tea is rolling out as we speak! More than 85 million cans of Nude have been sold since the brand’s launch, and over $215,000 have been donated as part of their #pawsofnude pledge to support animals in need. Their goal is to donate $1,000,000 by 2023. The brand’s great success has allowed Makarewicz to now expand into the U.S. market, and reach a new group of future lovers of Nude.
A few stats about Nude in the Canadian Market that may be of interest:
Nude is the #2 Low Calorie RTD in Alberta, +91%
Nude Vodka Soda 12-pack Mixer is the #2 RTD in BC selling over 245,000 9L cases
Nude has sold over 1 million cases alone in BC and holds 14% of the RTD market share
Nude Gin holds 25% of the Gin RTD market share in BC
Nude is the #1 Low Calorie RTD in the private channel in BC
Nude is the #2 RTD Brand in BC
Nude is the #1 New Canadian RTD and #2 New RTD brand overall in Ontario
Nude is a nationally available RTD
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