What Just Happened Is Newness Retail's Survival Secret?
Join Russo, host of What Just Happened, as she delvesdeeply into the concept of newness in her conversation with Helen LambertKennedy, founder of Lambert Associates and The Style Pulse.
The interview examines the role of newness driving business,department stores, and how newness manifests across different global markets,emphasizing its importance for customer loyalty and retail innovation. LambertKennedy discusses the delicate balance between risk and reward in adopting newbrands, noting how department stores and smaller retailers approach thechallenge differently. She also highlights The Style Pulse's use of technology,such as their AI avatar Julia, which enhances the discovery process for buyers.
The conversation underscores how newness is not only aboutintroducing fresh brands but also about rethinking how products are curated and presented to create inspiring retail experiences.