Smitten with Deb Perelman: How She Built Smitten Kitchen

Cookbook Author and Food Blogger Deb Perelman sits with us to discuss how she built up her beloved blog, Smitten Kitchen. Having a dedicated fan base, Deb walks us through her meticulous approach to recipe development, and her perspective on what was missing in the food space. From social media and a newsletter to cookbooks, we talk through how she allocated her resources and what content she enjoys digesting from the community. It all wraps with her thoughts on what’s exciting her in the food space.

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