From Air Traffic Control to Boutique Hotel Investor: Rich Somers on How to Scale Your Business Through Personal Branding, Podcasting, and Social Media

In this episode, we sit down with former air traffic controller turned boutique hotel investor, Rich Somers. Now the CEO of Somers Capital and host of the Rich Somers Report Podcast, Rich shares the incredible story of how he transitioned into real estate investing by liquidating his entire 401k. Rich was then able to scale his business and strategically network with powerhouses in the industry by creating an incredible personal brand and presence on social media.

Throughout the episode, we dive into the importance of treating social media as your digital resume, creating meaningful connections in the digital age, and leveraging platforms like podcasts to make a name for yourself in any industry. Rich also provides insights into boutique hotel investing, lifestyle design, and how to scale a business in today’s competitive landscape.

If you’re an entrepreneur, real estate investor, or anyone looking to grow your business and personal brand, this episode is packed with actionable strategies to help you stand out and level up.

Check out more from Rich Somers on the Rich Somers Report Podcast and learn about his journey at Somers Capital.

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Previous Guests Include:

Brandon Turner, Tarek El Moussa, Henry Washington, Rich Somers, Mikey Taylor, Tom Wheelright, David Greene, Tony J. Robinson, Robert Croak, Chad “Coach” Carson, Brett Hundley, Devon Kennard and Marques Colston.

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Disclaimer: The information provided on this podcast is for educational and informational purposes only. It should not be considered as financial advice or a recommendation to buy or sell any financial instrument or engage in any financial activity. The content presented here is based on the speaker's personal opinions and research, which may not always be accurate or up to date. Financial markets and investments carry inherent risks. Individuals should conduct their own research and seek certified professional advice before making any financial decisions. The links in the episode descriptions may include referral or affiliate commissions, and we may receive compensation from partner websites.