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Navigating the Identity Crisis in the CPA Profession

Apr 22, 2024

The podcast delves into the CPA profession's identity crisis, challenges in enrollment and talent shortage, rethinking education in accounting, the future of automation and advisory services, split between audit and advisory, addressing work culture and pipeline problems, reimagining the CPA role, work-life balance, engaging with viewers, auditor work hours debate, CBIZ's position, role of regulators, and proposals for reform.

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Introduction

00:00 • 2min

Challenges and Evolution in the CPA Profession

02:03 • 18min

Navigating Evolving Roles in the Accounting Profession

19:37 • 6min

Ethical Dilemmas, Automation Impact, and Future Uncertainties in CPA Firms

25:26 • 4min

Reimagining the CPA Designation for Non-Audit Accountants

29:29 • 2min

Navigating Work Culture in the Accounting Profession

31:40 • 8min

Navigating the Complexities of Audits and Consulting Services in the CPA Profession

39:17 • 18min

Exploring the Importance of Continuous Education and Industry Readiness in Accounting Roles

56:59 • 3min

The CPA profession faces an identity crisis, with challenges in the candidate pipeline, non-attest services' role, and CPE's effectiveness. This webinar explores the impact of the fifth-year requirement, the value of consulting services, the need for engaging CPE, and the use of the CPA designation in non-traditional roles. Join our expert panel as we discuss solutions to navigate the profession's challenges and opportunities and redefine the CPA identity in an ever-changing landscape.

(This episode originally aired on April 9, 2024 on Earmark Webinars+)

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Chapters

(01:11) - Exploring the CPA Identity Crisis
(03:10) - Challenges in the CPA Profession: Enrollment Decline and Talent Shortage
(05:19) - Rethinking Education and Work Experience in Accounting
(08:16) - The Future of Accounting: Automation, Advisory Services, and the CPA Role
(10:01) - The Split Between Audit and Advisory Services in Accounting Firms
(12:22) - Addressing the Pipeline Problem and Work Culture in Accounting Firms
(29:51) - Reimagining the CPA Profession and Certification
(32:35) - Exploring the Work-Life Balance in Accounting
(33:19) - Engaging with Live Stream Viewers and Discussing Regulatory Solutions
(33:40) - The Debate on Auditor Work Hours and Firm Practices
(34:38) - CBIZ's Unique Position in the Professional Services Industry
(35:46) - The Role of Regulators and Proposals for Reform
(36:53) - The Case for Government-Run Audits
(37:30) - Rethinking Overtime and Compensation in Accounting
(51:40) - Addressing the CPA Identity Crisis and Recommendations
(57:47) - Concluding Remarks and Future Directions

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Connect with Our Guests

David Bergstein, CPA, CITP, CGMA
LinkedIn: https://www.linkedin.com/in/davidbergstein/

Steven Sacks, CPA, CGMA, ABC
LinkedIn: https://www.linkedin.com/in/stevenesacks/

Connect with Blake Oliver, CPA

LinkedIn: https://www.linkedin.com/in/blaketoliver
Twitter: https://twitter.com/blaketoliver/