

The 3 Questions You MUST Ask Before Speaking to Any Reporter
This episode of The PR Breakdown explores whether individuals and organizations should always respond to reporters' inquiries. She presents a nuanced view of media engagement, highlighting key considerations before agreeing to an interview. The episode outlines three critical questions to guide this decision.
The episode includes real-life anecdotes from Molly's work and stresses the importance of understanding the media landscape, preparing adequately, and sometimes choosing to decline media opportunities to safeguard one's brand.
Want More Behind the Breakdown?
Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.
Follow Molly → @MollyMcPherson
Subscribe to PR Breakdown on Substack → prbreakdown.media
Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting.
This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself.
Follow & Connect with Molly: