The Unofficial Shopify Podcast Lessons from 20 Years of Ecommerce
Apr 12, 2022
51:39
Serial entrepreneur Drew Sanocki shares his career learnings after starting, buying, running, or selling numerous ecommerce businesses.
Notable quotes:
- "You make most of your money on the exit."
- "Buying a business reduces the risk... its the ultimate shortcut"
- "Valuations change over time. Growing ecommerce businesses can sell for 5-8x EBITDA"
We discuss:
- Selling furniture as one of the earliest dropshippers in 1999
- The specifics on buying oVertone Haircare with Ezra Firestone
- What makes a business attractive as a purchase
- The importance of retention marketing
Show Links
- oVertone
- AutoAnything
- DuoPlane
- Powerful by Patty McCord
- #341 - RFM Segmentation with Juliana Jackson
- Post Pilot - The Godfather offer! They'll build the first campaign for you and send them.
Sponsors
- Free 30-day trial of Zipify OCU - To get an unadvertised gift, email help@zipify.com and ask for the "Tech Nasty Bonus".
- Back up your store with Rewind
- Try Bold Product Upsell, free trial
- Privy: The Fastest Way To Grow Sales With Email & SMS
Never miss an episode
Help the show
- Ask a question in The Unofficial Shopify Podcast Facebook Group
- Leave a review
- Subscribe wherever you get your podcasts
What's Kurt up to?
- See our recent work at Ethercycle
- Subscribe to our YouTube Channel
- Apply to work with Kurt to grow your store.