The RAG Podcast - Recruitment Agency Growth Podcast Season 7 | Ep16 - Anthony Kelly on growing his own recruitment brand DeepRec.ai to 5 heads in 5 months inside the wider Trinnovo Group
On this week's show, I was super excited to be joined by Anthony Kelly, the founder of DeepRec.ai which is a niche AI recruitment agency, part of the wider Trinnovo group.
He joined the Trinnovo group three and a half years ago, as part of the Trust in Soda brand.
After seeing early success, he left Ireland, moving to the UK and it was here that he realised he wanted to be an entrepreneur.
At the start of 2023, Anthony decided that it was this year that he wanted to launch his agency and that he wanted to do it in Bishop's Stortford, to be close to his partner and newborn baby.
A little negotiation with the founders of Trinnovo, and they agreed that he could launch his own business within the portfolio, as long as he wanted to build something of scale.
They discussed building a business of circa 50 people in headcount with a 2 million EBITDA as a target focus. Anthony said, “yes, but I want to do it my way in an office five days a week in Bishops Stortford. We're not going to be in London.”
They all agreed and got it off the ground.
So he's now a team of five, five months in. He's got a plan to be 18 in 12 months. They're profitable and they're making significant waves from a placement perspective.
In this show, I discuss:
- The strategy behind his business
- His approach to building something locally outside of London
- How he's going to build that scale and what that will mean for him and the team in the future
If you're wanting to speak to or learn from someone who's right in the thick of the first six months of growth of being a new founder, but with a vision of scale and exit and all the things that most people in our industry want, then this is an episode for you to listen to.
Anthony is a charismatic, open, friendly Irish guy. I love talking to him. I'm sure you will too.
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Episode Sponsor: RecruitHub
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Episode Sponsor: Untapped
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