Welcome back to Good Morning Hospitality, A Skift Podcast, and the first episode of 2026! Wil Slickers, Michael Goldin, Brandreth Canaley, and Jamie Lane kick off the year by sharing their predictions for what lies ahead across travel and hospitality.
From demand and pricing to distribution, technology, and guest behavior, the crew lays out the trends they believe will define 2026, along with the risks and opportunities operators should be watching closely.
This annual predictions episode sets the baseline for the year, giving listeners a roadmap of what to track, challenge, and revisit as the industry evolves.