In this episode of the Manufacturing Marketer Podcast, Brendon Forrest and Mary Keough are joined by Allen Fennewald, a conversion copywriter from Gorilla 76. The group discusses the process of writing ads for LinkedIn and Facebook and the importance of focusing on one main pain point and having a clear messaging tactic. Fennewald also shares tips for writing concise, easy-to-read copy and getting a good design from a designer. The episode is a valuable resource for marketers and business owners looking to improve their digital ad copywriting skills. Follow Allen on LinkedIn at https://www.linkedin.com/in/allen-fennewald-b0256984/