Listening Brands: How Data is Rewriting the Rules of Branding

Listening Brands, Mini-Audience – always adapt your message to the individual to get the effect you want. The Power of Data might be shining most clearing when it comes to Marketing but its heading into HR and alot of other departments as well. Constant A/B testing will prove so many thesis and anti-thesis wrong (or … Continue reading Listening Brands: How Data is Rewriting the Rules of Branding →