Singletrack Long Run Archives #30 | UTMB Recap, Trail Running Agents, FKT Scene Updates
13 snips
Sep 6, 2025 Discover the rise of agents revolutionizing ultra trail running and the evolving dynamics of athlete representation. Get the latest scoop on the exciting UTMB highlights and the allure of the Fastest Known Time scene. Dive into the challenges of balancing traditional racing with FKTs, while exploring innovative training techniques and gear. Hear personal stories from the Mahoosuc Traverse and the transformative experiences from the Appalachian Trail. Plus, enjoy a playful take on the use of poles and fueling strategies in the thrilling world of trail running.
AI Snips
Chapters
Transcript
Episode notes
Agents Add Context, Not Guarantees
- Agents centralize market knowledge and brand contacts, so represented athletes get contextual deals agents can access.
- Jeff Colt warns agents aren’t a magic ticket; results and audience still matter for sponsorships.
Get Legal Eyes On Sponsorship Contracts
- If you seek representation, secure legal help or an attorney to review contracts rather than relying solely on an agent.
- Use tools like ChatGPT for initial contract clarity but get professional legal review before signing.
UTMB Became A Spectacle
- UTMB has evolved into a commercialized spectacle with huge brand activation and massive crowds that change race dynamics.
- The fandom and noise reward big brands but can drown smaller activations and alter athlete experiences.