Ellis McCue has a long resume that has taken her through the world of ecommerce, supply chain, and venture capital. Now, she is the CEO of Territory Foods, where she is trying to make the world better one meal at a time. Hear all about it on this episode.

Tune in to learn:

How to understand consumer behavior from the front lines (16:00)
How a “mortality moment” shifted Ellis’s perspective (29:00)
How Territory foods found the right focus (38:00)
How to keep track of a distributed network (44:00)

Up Next in Commerce is brought to you by Salesforce Commerce Cloud. Learn more at http://www.salesforce.com/commerce

Mission.org is a media studio producing content for world-class clients. Learn more at

http://www.mission.org.

Dos and Don’ts for Ecommerce Brands Large and Small