Side Hustle School Ep. 3313 - First $1,000: “I still remember the day I hit the goal…”
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Jan 26, 2026 Jodi Carlson, creator of Leader Connecting Leaders who makes resources for Girl Scout troop leaders. She turned a hobby into income by selling printable badge programs. The conversation covers how she found buyers, built an email list and social channels, added direct sales to her site, and the moment a bulk purchase pushed monthly revenue past $1,000.
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Hobby Blog Became A Business
- Jodi began by blogging as a hobby to share Girl Scout ideas and didn't intend to monetize it.
- Within 11 months she sold printable booklets and a single order pushed her over $1,000 in revenue.
Validate On Marketplaces First
- Test third-party marketplaces (like Teachers Pay Teachers) to validate demand and earn initial sales.
- After validation, add direct sales on your own site to increase per-item revenue.
Start An Email List Immediately
- Build an email list early because those subscribers will return and buy new products.
- Use your own website to sell products to capture more revenue alongside third-party sites.
