Business Daily meets: Mattel's CEO

Mattel's CEO, Ynon Kreiz, talks about transforming Barbie into a movie and bringing more diversity to the brand. They discuss the need to address criticism about Barbie's body image and gender stereotypes. The podcast also explores the evolution of Barbie to promote inclusivity and empower girls. Additionally, they explore the potential of adapting other Mattel toy brands into films and the challenges of transitioning to digital platforms.