Dear Cybersecurity Founder, Here’s Why We Ignore You (And How To Fix It)

In this episode, we go inside the minds of two powerhouse CISOs—Rinki Sethi (Upwind, ex-Twitter, Rubrik, Bill.com) and Lucas Moody (Alteryx, ex-Palo Alto Networks)—as they unpack what it really takes to secure an enterprise in today’s world of AI, multi-cloud sprawl, and constant threat exposure.

They talk candidly about:

* The evolving role of the CISO—from reactive firewalls to boardroom influence

* Why some vendors gain trust while others get ignored

* The hidden complexity behind “simple” security practices like IAM

* What early-stage founders consistently get wrong—and how to fix it

* The parallel lessons from cloud, mobile, and now GenAI transformations

If you’re building for the enterprise, selling to CISOs, or investing in cybersecurity, this is a blueprint you can’t afford to miss.

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