Scaling Culture Without Losing Soul: Courtney King on High Engagement and Fun at BeatBox

Curious how a company can grow at lightning speed without losing its soul? In this episode, Dr. Bobbi Wegner sits down with Courtney King, SVP of People and Culture at Beatbox Beverages, to reveal the unconventional secrets behind building a fun, high-performing workplace where people actually want to stay and how measuring “fun” could be your next game-changer.

Courtney King is the Senior Vice President of People and Culture at BeatBox Beverages, where she built the people function from the ground up, helping the company grow from under 40 to over 270 employees during hypergrowth. Renowned for her human-centered and innovative approach, Courtney creates high-engagement cultures that drive business results without sacrificing authenticity. She is also a speaker and advisor, known for her insights on building connected, enduring workplace cultures where employees thrive.

Below are the key takeaways from this episode:

• Scaling Culture With Intention: Courtney King emphasizes the importance of building people-first systems that maintain a company’s soul and identity, even during rapid growth.
• Employee Experience Drives Success: BeatBox’s low turnover and high engagement scores illustrate how investing in employee well-being leads to improved business results.
• Making Fun a Metric: The company actively measures workplace fun and hosts events like cultural summits, reinforcing connection and making work enjoyable.
• Curiosity and Vulnerability Build Trust: Leaders who ask questions, listen, and show vulnerability foster psychological safety and strong team cohesion.
• Impact Over Optics: Courtney advises building practices based on real feedback and genuine care, rather than simply following trends or appearances.

Todays guest, Courtney King, can be found online at:

Website: https://beatboxbeverages.com/en-gb

LinkedIn: https://www.linkedin.com/in/courtneykingms/

Your host, Dr. Bobbi Wegner, can be found online at:

Groops: https://www.joingroops.com/

Harvard Extension School Faculty Spotlight: https://youtu.be/zwLai-lu-pk?si=GpKNhtxVvTrS3-pu

LinkedIn: https://www.linkedin.com/in/bobbiwegner/