EP-121 Social & Digital Initiatives Surrounding The College Football National Championship Game

For the upcoming College Football National Championship game between Alabama & Clemson, the College Football playoff announced a bevy of social and digital initiatives to increase the fan experience and engagement. Brian Cristiano and Rob Cressy dish about these initiatives, which include an emoji keyboard, custom Twitter hashtags, CFP Gameday, an Augmented Reality Trophy Experience, and Social Passport: Tampa Bay. At the end, Brian and Rob give actionable advice on what you can implement into your business from the way the CFP is increasing their digital engagement around the biggest college football game of the year.- In each episode of The Sports Marketing Huddle, CEO of BOLD Worldwide Brian Cristiano, and Founder of Cress Media & Bacon Sports Rob Cressy give a forward-thinking perspective about some of the hottest topics in the world of sports marketing and then give you actionable advice on how you can implement it into your business. Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes New & Noteworthy. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it.Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Brian & Rob on social media and let us know what you think (good or bad):Brian Cristiano -Twitter: @boldceo - Instagram: @boldceoRob Cressy - Twitter: @RobCressy - Snapchat: @baconsportsWebsites:BOLD Worldwide: http://www.boldworldwide.comCress Media: http://www.cressmedia.comBacon Sports: http://www.baconsports.comFacebook:BOLD WorldwideBacon SportsCress Media

Ways I can Help:

• AI Coaching For High Performing Leaders. Apply Today: https://robcressy.ai/
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Let's Connect:

• Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - YouTube: /@unlimitedailab/