The power of hyper-personalizing your marketing in a way that works in good and bad times.

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Here's a glance at what you'll learn from Draye Redfern in this episode:

How to plan and operate your business so you make it through the ups and downs of a recession
The best way to secure your business financially and predictably before times get tough
Questions you should ask yourself to protect your downside AND what you should do going forward
How your marketing needs to change during a recession to attract and convert prospects
Draye shows you how to mitigate the downside and optimize the upside during a recession"

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