Informed: the podcast for LinkedIn® users It's goodbye from me...
Oct 18, 2025
In his final farewell, Mark shares his journey from LinkedIn trainer to podcaster, reflecting on the challenges of returning to the platform after a break. He discusses LinkedIn's evolution and the importance of consistent engagement for professional growth. Personal reasons behind his retirement reveal a deeper side of him, as he expresses gratitude to listeners and hints at travel adventures ahead. Mark introduces John Asperian as his successor, encouraging authenticity in the podcast's future while ensuring a legacy of valuable insights remains.
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LinkedIn Is A Professional Network
- LinkedIn's value comes from being an online network of business people rather than a generic social network.
- Mark Williams stresses that its strength is in professional relationships and consistent engagement, not pure social content.
Subscription Model Shapes Platform Behavior
- LinkedIn's unique monetization is subscription-first, driven by recruiter and talent products.
- That business model shapes the platform and what LinkedIn values from users' activity and data.
Be Actively Engaged, Not Passive
- Use LinkedIn actively and engage consistently to gain career value.
- Interaction and relationship-building produce opportunities more than passive profile presence.